Seven Wolves Jointly IBM: Create The Industry'S First Business Cloud Platform

August 27th news, IBM relies on Jiangsu Taihu Cloud Computing Center powerful.

Xiamen seven wolf wolf clothing marketing Co., Ltd. is a famous domestic leisure wear enterprise. It ranks among the top 500 manufacturing enterprises in the country. The large garment enterprises mainly engaged in the production and operation of advanced leisure men's clothing, with its scale of manufacturing capacity, forward-looking design ability, exquisite craft ability and strict quality control ability, has created a brand of advanced international leisure wear to the world.

In recent years, China's e-commerce has ushered in explosive growth. The seven wolves have also stepped up the pace of entering the network channel and expanding e-commerce, hoping to reduce sales cost, expand diversified channels and further expand market share by developing e-commerce market.

However, e-commerce has the characteristics of complex and diverse distribution channels and difficult to centrally manage while reducing costs. It is easy to weaken the brand's good impression to consumers.

In order to maintain its brand image with good reputation, the seven wolves urgently need a powerful e-commerce solution to integrate the complex distribution channels on the client line.

The seven wolves chose IBM China R & D laboratory to customize the "business cloud platform (Commerce-as-a-Service)" tailored to them. It used the IBM WebSphere brand's e-commerce suite on the software service foundation (SaaS) to help concentrate the back-end system and provide a powerful platform for the management of e-business activities, thereby improving the sales process and controlling the operation of retail outlets.

The platform will also integrate existing systems within the company, including retail, EBS FI, purchase orders, inventory, distribution and financial process management applications, serving nearly 40 internal users.

This platform is scheduled to be launched in July this year. It intends to integrate various existing online channels to connect each entry point to become the backbone of the experience and purchase of seven wolves products.

No matter which channel the consumer touches the products of the seven wolves, such as Taobao shop, wolf wolf official website, social networking site, etc., you can enjoy a consistent quality purchase experience.

The platform can capture and analyze every purchase information of customers, and create interactive online catalogue and personalized shops for consumers according to customer purchase records and personal data, and turn customer service from passive to active.

Zhou Shaoxiong, chairman of the seven wolves, said: "our catch up goal is to be a leading and internationally competitive clothing brand in the industry.

The seven wolves hope to enhance and improve the company's system management and operation form through introducing strong international cooperation with IBM and introducing advanced international management techniques and business models.

The launch of the business cloud platform marks a powerful step for the seven wolves to explore business innovation and expansion.

The IBM business cloud platform (Commerce-as-a-Service) solution adopted by the seven wolves has not only created a number of industries in technological innovation, but also helped customers benefit from the innovation of business models.

IBM's "business cloud platform" solution adopts IBM WebSphere e-commerce suite and builds on the "software as a service (SaaS)" based on the cloud computing platform of Taihu cloud computing center in Jiangsu. The seven wolves need not invest large amounts of hardware in advance, and can explore unlimited business opportunities based on the "software as a service" mode.

Xiamen seven wolf wolf clothing marketing Co., Ltd. is one of the first customers of Jiangsu Taihu Cloud Computing Center (former "Wuxi cloud computing center") business cloud.

The Wuxi cloud computing center was announced in 2008. It is the first commercial cloud computing center built by IBM in Wuxi. It is committed to customize the leading e-commerce solutions for Chinese enterprises and create the cloud computing era of China's e-commerce.

Business cloud can not only help enterprises save large sums of money used to purchase hardware and software facilities, but also bring richer and more innovative services to enterprises, thereby inject business intelligence into business management and business promotion.

Mr. Lu Jianhao, general manager of cloud computing information technology Limited by Share Ltd in Taihu, Jiangsu, said: "at present, accelerating the entry of domestic garment enterprises into e-commerce is the general trend.

Business cloud platform can absorb the obvious advantages of cloud platform renting on demand, low threshold and fast online. Combined with the global leading, the local IBM e-commerce development solution, adopting income sharing business mode will become a new way for traditional enterprises to start at a high starting point, zero cost, and quickly cut into the B2C e-commerce market, improve operation level and expand market share.